The best way to a fortune is to create a new and hot selling innovation. "The Innovation Handbook: How to Develop, Manage, and Protect Your Most Profitable Ideas" is a guide for businesses in crafting new and innovative ideas, and more importantly, putting those new and innovative ideas to good use. With a business approach to the many aspects of developing something from an innovation to a possible hot selling success, it leads entrepreneurs through every step. "The Innovation Handbook" is very much worth reading for anyone whose business relies on developing new ideas.