libcats.org
Customer Relationships
Roger Cartwright
- Fast-track route to understanding the relationship between organizations and the customer chain that contains both internal and external customers
- Covers key topics such as loyalty and customer retention. Also explores how to move beyond customer satisfaction to customer delight
- Case studies of Amazon.com, Kalmbach Publishing (US), Boeing (US), Saga (UK), Chowking Food Corporation (the Philippines)
- Includes a comprehensive resource guide, key concepts and thinkers, a 10-step action plan, and a section of FAQs
Ссылка удалена правообладателем
----
The book removed at the request of the copyright holder.
Популярные книги за неделю:
Только что пользователи скачали эти книги:
|
